Delivering marketing wins worth celebrating

by focusing on growth of people, brands, and bottom lines.

CONTACT

HELLO

ABOUT

With corporate chops, a startup mindset, and a founder’s heart, I set executive-level visions and foster all-star teams to boost brand health, exceed marketing targets, and drive company-wide growth for Fortune 500s, mid-sized brands, and top global agencies.

I bring energy, conviction, and a belief that creativity + an inspired team can make anything possible.

80+ launches | 30+ bUSINESSES GROWN | 20+ Years Marketing Impact

80+ launches
30+ bUSINESSES GROWN
20+ Years Marketing Impact

 ON A PERSONAL NOTE,

I AM deeply curious decisive and accountable empathetically wired

WHERE I SHINE

EXPERTISE

Turning ambitious goals into impressive results amid uncertainty and complexity

Vision Setting 

Enterprise Growth

Integrated Marketing

Brand Building 

Product Launches 

$1M to $100M+ Budgets

Team Leadership 

GTM Strategy

Customer Acquisition 

Performance Marketing 

Revenue Growth

B2B & B2C  

WHERE I SHINE

EXPERTISE

Turning ambitious goals into impressive results for B2B or B2C, with 5 or 50 person teams, $100K or $100M budget

Vision Setting

Enterprise Growth

Team Leadership

Brand Building

Competitive Positioning

GTM Strategy

Product Launches

Integrated Marketing

KPI Delivery

Customer Acquisition

OUTCOMES

More Growth

New audiences, markets, and revenue streams for enterprise-wide impact.

Better Brands

Ownable positioning and resonant storytelling with brand health, lead gen, and ROI gains to prove it.

Winning Culture

Creativity and innovation celebrated, teams empowered, customers revered.

Team Integration

Marketing, CX, product, sales, and channel experts collaborating, driving impact and enjoying the work. 

Data-Driven Execution

Fully integrated campaigns and launches, powered by insights and AI efficiency. Test, learn, results, repeat.

OUTCOMES

  • More Growth

    New audiences, markets, and revenue streams for enterprise-wide impact.

  • Better Brands

    Ownable positioning and resonant storytelling with brand health, lead gen, and ROI gains to prove it.

  • Winning Culture

    Creativity and innovation celebrated, teams empowered, customers revered.

  • Team Integration

    Marketing, CX, product, sales, and channel experts collaborating, driving impact and winning together. 

  • Data-Driven Execution

    Fully integrated campaigns and launches, powered by insights and AI efficiency. Test, learn, results, repeat.

“JENNIFER CHALLENGED US TO THINK DIFFERENTLY ABOUT OUR BUSINESS AND HELPED DRIVE OUTSTANDING RESULTS””

#1

Sales rank achieved following brand reinvention in a $50B auto category

$8.2M

In organic revenue by bringing solutions to unmet business needs

100K

Untapped customers identified and converted to new tech product

10%

Awareness lift from a category-disrupting healthcare plan

85%

YoY increase in new customer applications for a newly positioned banking product

20%

Growth in multi-product adoption, driving customer loyalty and revenue for a Fortune 500 company

Brands ADVISED

Meet the Team

  • The US Bank logo in black, white, and gray.
  • The Quaker logo in white text on a black background.
  • White Jeep logo text on black background.
  • Circular icon with black text 'On' and a star above the letter 'n'.
  • UPS logo in black and orange
  • A black symbol with geometric shapes and lines on a white background.
  • Priority Health logo in black and white with a dotted heart shape.
  • Black and white symbol with the letters 'gm' inside a square, representing a logo.
  • Text reading 'McCann' in black and white.
  • Black and white logo with stylized letters C and E inside a circle
  • A blank white background with a subtle gray border.

HOW I LEAD

Strategy First

Enterprise-minded, vision-led, customer-centered  

Growth Always

People, brands, bottom lines

Bold over Safe

Calculated risk wins

Creativity + Data + Business Sense

All three, every time

Trust and Collaboration

Aligned organizations flourish

Obstacles Aside

We see them, solve them, move forward

“NO CHALLENGE SEEMS TO SCARE HER”

OTHER LEADERS
SAY

  • " In today’s world of new platforms and changing consumer behaviors, marketing, social, PR, CRM and site are colliding, seen simply as content from a brand. Jennifer Swantek can lead across all these channels and truly deliver results. Not many have this kind of expertise."

    Katie Morgan Adams
    Chief of Staff, Brand and Product
    Communications
    General Motors

  • " My experience working with Jennifer Swantek has been nothing short of positive, enriching, and vastly successful. Her intelligence, thoroughness, strategic acumen, fearlessness to challenge convention, call out BS, and lead her teams was fully impressive. Additionally, she is a stickler for producing results. In every way, Jennifer is a winner. "

    Kevin Scher 
    EVP Managing Director
    McCann

  • " Jennifer challenged us to think differently about our business and helped us drive outstanding results. We gained 5.4 share points in the US market and we were #1 in total Fleet sales volume, growing our business 44%. Jennifer attacks tough challenges and is a consummate team player. I would endorse her wholeheartedly for any marketing leadership positions. Jennifer will help you win like she helped me win! "

    Ed Peper 
    Former U.S. Vice President
    General Motors Envolve

  • " I reported to Jennifer in some of the most formative years of my career. The way she leads by example while mentoring and coaching is something that I still value. I truly felt that my ideas, opinions and input were appreciated and respected. I will always consider her a friend and mentor. "

    Jenn Coburn
    Marketing Manager, Brand Solutions
    Meta 

  • “Jennifer brings a calm, thoughtful presence to complex situations and turns uncertainty into clarity and action. She is a natural leader who brings teams together with a can-do mindset, and her leadership consistently translates into results. Jennifer is someone people want to work with and for, and I recommend her without hesitation.”

    Laura Hahn
    Vice President, Small Business Marketing 
    U.S. Bank

  • “Jennifer was an exceptional partner throughout our collaboration, consistently demonstrating a deep understanding of the business, priorities, and challenges. She brought clarity and confidence to complex projects and created an environment where teams could do their best work. Her leadership helped align stakeholders, elevate the work, and strengthen the partnership with U.S. Bank.”

    Erin Wendel
    Chief Creative Officer  
    The Hive

  • “I've worked with Jennifer several times. She passionately lives and breathes advertising. She is a go-getter, and no challenge seems to scare her. She's one of the most proactive people I've worked with, asks the right questions, rolls up her sleeves, and always has a buttoned-up plan. Would work with her again in a heartbeat.”

    Rebekah Smith 
    Global Director, Strategic Partnerships
    Adobe

  • “Jennifer is a passionate, high-energy person who gets things done. She’s an excellent cultivator of people and teams. She connects easily with clients and has courage and confidence when supporting the agency work. I would hire Jennifer again, and again.”

    Marianne Fey 
    President & CEO
    Banker & Brisebois

  • “In a crowded industry that is highly regulated, Jennifer and team helped us cut through the sea of sameness with a thoughtful, research-backed, full-funnel campaign that helped increase the company's brand awareness by more than 10% in 2 years' time. Jennifer is a strategic thinker, exceptional communicator, compelling presenter, and born problem solver. And, she's a lot of fun to work with.”

    Jennifer Johnston
    Vice President, Sales and Marketing 
    University of Michigan Health Plan

IF YOU

NEED LEADERSHIP

BELIEVE IN BRANDS

VALUE CREATIVITY

DEMAND RESULTS

LET’S TALK

Contract, fractional or select full-time roles. Tap or click below to connect.

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